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    1. Family business branding from a signaling theory perspective: an integrative framework

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwrV3PS8MwFH5MBfHib3D-IgcvCnVNmqWpiKKyIQNFRZg7lTRN2UHmdPOw_968NtlUZCcPLbRJoeU93utLvu99AEcxkyIvVBEYwZKAaxoFmc3LQcy0yHLBhQqRKNyVnR57fJLtmxrcey4Mwip9TCwDdf6mcY28gaWBTYU2210O3wNUjcLdVS-hoZy0Au7QNBO5AEvUZnr0-Ljbm0Zm1owqapywJTRn1O1yohJO5-H6DlEKDCELUYwK8N_y1C-y7ixgl1movQYT__4lBPu0gqBUixE_sNm-yeP_feo6rLpfV3JV-doG1MxgE5Y9cn4L8vP-RaWjcd7oXxAnbzki9rYtyUv2TDmAjBaiCCJHFJLhSUmmnJDhjPd5RtSA-E4W9to-4zBk2_Dcbj3f3AZOxCHQUUzHgdaG59rWZRqb1QnDJNV500TC8CTOQ2VdhBc0o3liA22ik0xJXoTGho1MMRZGO0AMiiklXNnqVHJq8B9XZMJGaSnCxB51CL2pUu06m6PAxmtaVjihTNG6KWUpWjdF69bhZPrIsGrrMW_ysbP_n3N_uE0d9r1NUxcNRunMoLvzh_dgBeXsEYrGxD4sjj8-zUElU3FYujKeX5qHsHTdun94-gKu6QCu

      by Galvagno, Marco; Strano, Sonia M. and Pisano, Vincenzo

      The Journal Of Product & Brand Management, Volume 32, Issue 5, pp. 681 - 696

      Journal Article : Full Text Online

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    2. In families we trust: Family firm branding and consumer’s reaction to (...)

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwpV1NS8NAEF2KB_XiRxWsX-zBa5pkk253pRS0GtSbooinkGw2NEVrMBWv_g3_nr_Emd1EKYiCHgLJNAttZ5jZSd57Q8hBnwme5UnuaM6kEyo_cFKoy06fKZ5mPOSJh0ThW3Fxxy6vRDRqkVHDhUFYZZ37bU432bq2uPW_6ZZF4SIsSTCIH4ZdMaRiyMOwm8DIjk6OP7Mxvt-3MEZkG_Dgi8XjTrqT9BkKEap2M2Y0PBGX-F19suBIU3OiVTJtvq0BXHct4MQ-ephDYjeSjv_8YWtkpd6d0iN73zpp6WmbLDbg-DZZanjM1QYpz6d0MB6aJyTQbg_c8ZC-aGpIHIf4iZ2pYex58fSAJmjNDYvGGOGUqpoB-v76VlHYvxqWBZ090tIq0VJU1qaQ2aqi2iQ30en16Myp5zc4KujxmSMDhfLrrJf2syDxmVZcZZ5U0LLmEAVZLmUYBKifr3KwKCYyDd2U8kWqQsl0sEWoxkFKMkygMxWhr3F_y1MOGVpwT8LRIWHjrljVquY4XOM-buBrk7j2coxejj183y47pPu5rLSyHr8tEE0sxHNujKH0_Lx0--9Ld8gyXlnu4y5ZABfqPTu2Yt-E-QceGAY_

      by Mukherjee, Sourjo and Datta, Subhadeep

      Journal Of Business Research, Volume 151, pp. 257 - 268

      Journal Article : Full Text Online

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    3. The impact of brand perceptions on the post-to-purchase journey: a family branding (...)

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwrV3NS-UwEB_8gMWLq-7Cvl2VHLwoRNskzcciiooPERQVF9dT6UtTPCyvdX0e_O_NNInyRDxJaSk0LQ0zzEfym_kBbCimZd1UDXWSGSpszunI-2WqmJWjWgpZZVgofKNPb9nllR4ezcB5qoVBWGWyib2hrluLa-Q7mBpgsyqV7Xf3FFmjcHc1UWhUkVoBd2gKo2dhPveeHjVe3dy-WGZW8FAaJ30KLVgedzmRCef04vAMS8wYQha4KtiUn3pTrBsNNo9eaPgVntL_9xDs7QBBCYsRU9js1OTx86a6BIsxdCUHQdeWYcaNV-BLQs5_A-dVjoSqS9I2xKfh45p0r8AZ0o6JDzdJ1z5M6KSlHfJQeSdKen12T79JRXbv9sKSS3jd-9Xdnbs9_EoqCf0Of4bH10cnNLI4UMtVPqFNwUzTaH_ImgvLaiMEGylufSolsb-a7OdqeJHLTCvbWJZpUSvjfKzpTMV_AHFIp2RE5fNTLXKHUa4cSW-ntcyMPweQJWGVNvY2R4qNf2Wf42S6RPn6uxLlW6J8B7D18koXGnt8NHgzasC7Y6cUZwCrSapltAcP5atIf378-BcsIKE9gtGYXIW5yf9HtxaIKtZ7Zcbr32Id5g-Pzy-ungHdYf9_

      by Pink, Caitlin; Wilkie, Dean and Graves, Christopher

      The Journal Of Product & Brand Management, Volume 32, Issue 5, pp. 737 - 751

      Journal Article : Full Text Online

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    Books & MediaSee all books & media results »

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    1. Family entrepreneur : easier said than done

      https://find.library.duke.edu/catalog/DUKE99119526338308501

      Fred Dawkins.

      Book : View Online

    2. Family reins : the extraordinary rise and epic fall of an American dynasty

      https://find.library.duke.edu/catalog/DUKE011093544

      Billy Busch.

      Audiobook, Non-musical sound recording : View Online

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    3. Family Reins: the Extraordinary Rise and Epic Fall of an American Dynasty

      https://find.library.duke.edu/catalog/DUKE011330660

      Billy Busch.

      Book : View Online

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    See all 1,384 Books & Media results

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    Guides, policies, news more

    1. Front and Center - Fall 2000, Vol 7, No 2

      https://library.duke.edu/sites/default/files/rubenstein/hartman/pdf/frontandcenter/fc_v07_n2.pdf

      The Hartman Center provided grist for her sociology paper , "The Structural Changes of the American Family: What Advertising Cookbooks (...)

    2. Front and Center - Winter 2003, Vol 9, No 1

      https://library.duke.edu/sites/default/files/rubenstein/hartman/pdf/frontandcenter/fc_v09_n1.pdf

      TI1e Center also must continue to review its own branding to reach its target audiences effectively through progran1ming and communication.

    3. https://library.duke.edu/sites/default/files/2022-06/Exhibition%20Language%20EDI%20Guidelines.pdf

      https://library.duke.edu/sites/default/files/2022-06/Exhibition%20Language%20EDI%20Guidelines.pdf

    See all 24 website results

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    Collection GuidesSee all collection guides results »

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    1. Alfred and Elizabeth Brand Collection of Civil War and Lee Family papers, 1757-1925, bulk 1838-1868

      https://archives.lib.duke.edu/catalog/alfredelizabethbrandcolcivilwarleefamily

      Collection consists of two series, Civil War Papers and Lee Family Papers, acquired and assembled by collectors Alfred and Elizabeth Brand. (...)

    2. Standard Brands--Family Room, 1988

      https://archives.lib.duke.edu/catalog/jwtnewyorkmediacenter_aspace_27ce6d9697203b76434759a8af365dfe

      In: J. Walter Thompson Company. New York Office. Media Center Audiovisual collection, 1953-2015 and undated » Audio Materials, 1953-2000, undated

    3. Comstock Family of Brands Makin' it Easy Recipes, 1996

      https://archives.lib.duke.edu/catalog/petersoncookbooks_aspace_ref11575_5m3

      Category: Fruits

      In: Nicole DiBona Peterson Collection of Advertising Cookbooks, 1851-2005 » American Cookbooks, 1990s

    See results from 42 Collection Guides

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    Archival MaterialsSee all archival materials results »

    Manuscripts and archival materials

    1. Alfred and Elizabeth Brand Collection of Civil War and Lee Family Papers, 1757-1925 (bulk 1838-1868)

      https://find.library.duke.edu/catalog/DUKE003054462

      Archival and manuscript material

      Check Holdings for this item's availability Rubenstein Library

    2. Mann and Hawthorne family correspondence, 1853-1865 and n.d. (bulk 1864-1865).

      https://find.library.duke.edu/catalog/DUKE003086930

      Archival and manuscript material

      Check Holdings for this item's availability Rubenstein Library, Library Service Center Box1 c.1

    3. George Washington papers, 1760-1939.

      https://find.library.duke.edu/catalog/DUKE000884148

      Archival and manuscript material

      Check Holdings for this item's availability Rubenstein Library

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