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    1. Marketing research on Mobile apps: past, present and future

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwrV1Lb9QwEB4VkBAX3oKUUhmJx4GGTRznhUrRUnVVkMoKKEKcLMePbiWURGRX_ft44iTbrABx4JJLZrWJZzy2J9_3DcBTWtjAMJL5KI_lM8aEL4Sxp1YdF7LImDEGS9nfsg_f6afP2exwC457LkyLdsfc2GZpUdfNRFVyMk1yZqdCwoLJ-9P57O2l7hmrN4h_5rXG2nJzBa5RpFcilW8-WzMkIyckFbRYyyDq6DOORGc35amPUAVcH2P_YrREbSbqSyvVJopy41Nqu0LNbkEzvBvCs185eIorVIxw270A5P8Yhttws9vQkqmLwDuwpcu7cL3H09-Dd_uLg5OeWk06baHF_mRxQKqSnFSFTUsE__o1qUWz3CO1I0QRUSriFE_uw9fZ0enhsd81bvBlGoZLX0ZRmiZxpAKq05jJUGYCt5Z5UuQ6MqFGvXJ78hQFY3nIQpWnsdIszVVmMhEV0UMgCct1YlScS6VYTrUwRimbPShVQWoDzIOwdxKXnZw5dtX4wddCzOhYbh3LW8fyCw9eDr-pnZjHX62foQd41w3UXhqslzRnYtU0fO0KD160dpgR7BNI0REbqlKjttbI8vnI8swpi__OcKePN97llIbTBNXZIrsB9-DJcNtmA_zEI0pdrayNPR9mFGuLHjxw4Tm8acTQKTHzIB0F7mCASuPjO-X5olUcxzau1n8e7PUhvn6sPw_g9j8PzCO4QZFW0mL7duDq8udKP3btOXbtRJ7Od9vpbK9fPh79AhI_U2g

      by Michaelidou, Nina; Stocchi, Lara; Tanusondjaja, Arry; Pourazad, Naser and Harrigan, Paul

      Journal Of The Academy Of Marketing Science, Volume 50, Issue 2, pp. 195 - 225

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    2. AI in marketing, consumer research and psychology: A systematic literature (...)

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwnV3dS8MwEA_DB9mLH1NwOiWIDz7YrUuzrtUxqGNDBRGHQ3wq-WTCNsamD_rXm0vajqGC-FIKuaY0uVx-l979DqEzwo1iaEE9oMfyKKXMY0wbr1W1uOAR1VrDUfZzdPdCHofRoFdCV3kujOOHKA7cYGVYew0LnPFlY0UaOmWLOjF4BZL3gLUJwNFDr_iDANjBUXASLzROYM4q5JNG8eT6XrQCmAVMJdk-M9h28SC2GBkEWdddkIk7bliLvs5pHP_5MTtoK0OiOHGqs4tKalZBm3kgfAWVC9v4sYc-k1v8OsOdcXeap0l3GuPuBRZZCic0ZcRBY2jBbCbxvOjhEid4RRqNJwWZM3a5M1b8WxdGuSXbR6NB_6l342VlGzxBjX_iiXZTSt3kHCphtSLlx2AmKFGaS8VD4HsRodSRrwx8E0FgUIJoxkoZtSEy4kFwgHBIYxVq2YqFlDQmimktpbEdhEi_bdSris7zmUtFRmYONTUmqaNhJqkZjdSOaBWdFqJzx-Dxk1Atn_40W8TLlFgwZlx4Yl5nZ-_3DtL7ZGhvDv8ueoTKBJIpbBxQDW28Ld7VsStKcWKV2Vz716MvP6T5eA

      by Wirtz, Jochen; Perez‐Vega, Rodrigo and Mariani, Marcello M.

      Psychology & Marketing, Volume 39, Issue 4, pp. 755 - 776

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    3. Sponsorship-linked marketing: research surpluses and shortages

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwrV3fb9MwED4NJiFeYAMkOsaUh8EewDRNHDeexlA1LdqmiQo2hHiyHP9oH0Zb4VX79_E5zkoQTDzw4gfnosS68-V8-e47gN2s9oZhFSVIj0UopZJIaf2p1RS1qktqrcVU9tfy7Fv26XNZHa3BSVsLE9Du6BuDl5aLhevrueqPQosYxkraP70cVx9-6Z6xfI_4Z7EwmFt292DdR-hDZNE_HVerCsm8IZJKA9YyzWP5TFNE54NyhF9yEiotyU3nE_W7o-7-Mc3jh6h6DO52CYjCftegUJp8RAee3fI8_o_VbsCjGLcmo8bQNmHNzJ7AgxY2_xTOLxBqOw-gaIIPNDo5mB5-b4uqD_rTw32ciexCU5xInFfz1dIZl8iZTtwUzwIT457Bl-r48uiExE4NRFFWXBNZslLTIWd4ACqGeTawshiYVA1kyg2va8tYpvwc15JaTetUKaO9M9A-4lJU5s8hYZQbZnXBldaUZ0Zaq7V3F1mm06G3qB4MWq0IFfnLsY3GlVgxL6MmhdekCJoUNz14c3vPomHvuFP6FepCxPaffnCYIHETuXROrJTSg70ghy7Av4GSsZJhPjNIptWRfN2RnDRU4n8S3G4NTEQn4oQP3RhHij_eg7et0a0u_30hW__62BfwMMP8QYAfb8P96x9L87Jpi7HjN9BovBO2kR8vPh7jOD77CTe-KEw

      by Cornwell, T. Bettina and Kwon, Youngbum

      Journal Of The Academy Of Marketing Science, Volume 48, Issue 4, pp. 607 - 629

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    1. Marketing research. Part I, Introduction to marketing research

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      D.E. Visuals.

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    2. Marketing research

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      C.N. Sontakki.

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    3. Marketing Research.

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    1. Marketing Reports - Market Research - LibGuides at Duke University

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    2. Research Strategies - International Advertising and Marketing - LibGuides at Duke University

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    3. Pirate Marketing? - Scholarly Communications @ Duke

      https://blogs.library.duke.edu/scholcomm/2010/06/24/pirate-marketing/

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    1. Conference on Historical Analysis and Research in Marketing collection, 1985, 2001-2013.

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      Archival and manuscript material

    2. Research Department records, 1923-1986 and undated.

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    3. Non-proprietary research reports, 1980-1999.

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