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    1. Listerine® Products: An Update on the Efficacy and Safety

      by Vlachojannis, C; Al‐Ahmad, A; Hellwig, E and Chrubasik, S

      Phytotherapy Research, Volume 30, Issue 3, pp. 367 - 373

      Journal Article : Full Text Online

    2. A Preliminary Investigation on the Antimicrobial Activity of Listerine®, Its (...)

      by Vlachojannis, C.; Hellwig, E.; Chrubasik-Hausmann, S. and Al-Ahmad, A.

      Phytotherapy Research, Volume 29, Issue 10, pp. 1590 - 1594

      Journal Article : Full Text Online

    3. Listerine – for the bridesmaid who’s never a bride

      by Newton, Fiona Joy; Newton, Joshua D. and Wong, Jimmy

      European Journal Of Marketing, Volume 50, Issue 7/8, pp. 1137 - 1158

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    1. Listerine.

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    2. Listerine Trade card.

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    3. Letter proposal on Listerine

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    1. Front and Center, Volume 15, Number 1 (Spring 2009)

      One remarkable item included in his collection is a recording of Howard Cossell reading a Listerine label! Kip Pope donated the records (...)

    2. Microsoft Word - Ex-californica.docx

      The peppermint is so sharp that it might as well be branded as Listerine, and when she blinks, she feels a mint-cold mist evaporate (...)

    3. Student Guide: Case Studies - Medicine and Madison Avenue Research Guide - LibGuides at Duke Univers

      [Editorial],"Listerine and other mouthwashes,"  JAMA  18 April 1931.

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    1. J. Walter Thompson Company. Domestic advertisements, part 1, 1875-2001 and n.d. bulk 1920s-1990s.

      Archival and manuscript material

      Check Holdings for this item's availability Rubenstein Library

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