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1. https://library.duke.edu/sites/default/files/dul/users/arianne.hartsellgundy/roadkill_club_fin (...)

   https://library.duke.edu/sites/default/files/dul/users/arianne.hartsellgundy/roadkill_club_final_rosati.pdf

   He doesn’t look up from his cereal. Dusty stands there. Ain’t you gonna answer?

2. History of Medicine Collections - Food History at the Rubenstein Library - LibGuides at Duke Univers

   https://guides.library.duke.edu/food/medicine

   Kellogg, known for the invention of the breakfast cereal corn flakes, was also an advocate of vegetarianism.

3. 1850s - 1870s - Emergence of Advertising in America Research Guide - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=494860&p=3410649

   Carlton's small ad agency and renames it after himself. 1878 - The American Cereal Co. introduces Quaker Oats as the first (...)

4. Mad Men Monday, Episode 10 - The Devil's Tale

   https://blogs.library.duke.edu/rubenstein/2013/06/03/man-men-monday-episode-10/

   Episode 10 referred to Carnation Instant Breakfast, Life Cereal, computers in business, renaming an agency, men wearing (...)

5. The Devil's Tale - Page 77 of 131 - Dispatches from the David M. Rubenstein Rare Book and Manuscript

   https://blogs.library.duke.edu/rubenstein/page/77/

   Episode 10 referred to Carnation Instant Breakfast, Life Cereal, computers in business, renaming an agency, men wearing (...)