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1. Add'l HC Materials - Direct Marketing Materials - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=289812&p=1931365

   Box 29, Folder 35:1-2.3 - Business Papers vis-a-vis Direct Mail (promoting direct marketing as method) Box 30, Folder 35:1-7.1 - Direct (...)

2. Introduction - Direct Marketing Materials - LibGuides at Duke University

   https://guides.library.duke.edu/directmarketing

   This "call to action" distinguishes direct marketing from general advertising. Forms of direct marketing include: catalog and (...)

3. Introduction - Direct Marketing Materials - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=289812&p=1931361

   This "call to action" distinguishes direct marketing from general advertising. Forms of direct marketing include: catalog and (...)

4. O-Z - Personal Papers - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=289818&p=5565637

   Sosna Papers, 1922–2005 and undated, bulk 1948–1991 Executive with Gershuny Advertising, Leo Burnett, and other advertising (...)

5. Advertisers - Direct Marketing Materials - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=289812&p=1931364

   After 2003, the lifestyle content and controversial photography was scaled back to focus more narrowly on seasonal fashion. Colored (...)

6. World War II (1942-1945) - Ad*Access Research Guide - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=480747&p=3321114

   Getting Started Beauty and Hygiene (1911-1956) Radio (1922-1956) Television (1939-1957) Transportation (1938-1957) Toggle Dropdown Rental Cars (...)

7. Post-War - Ad*Access Research Guide - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=480747&p=3321257

   Getting Started Beauty and Hygiene (1911-1956) Radio (1922-1956) Television (1939-1957) Transportation (1938-1957) Toggle Dropdown Rental Cars (...)

8. Related - Direct Marketing Materials - LibGuides at Duke University

   https://guides.library.duke.edu/c.php?g=289812&p=1931366

   Materials include publisher contacts and mailing lists; subscription drive materials; direct mail strategies, costs, and evaluation; (...)

9. Let's March Forward Together | Duke University Libraries

   https://library.duke.edu/exhibits/2023/together

   Hartman Center for Sales, Advertising & Marketing History.  This exhibition was sponsored in part by the E.

10. SRDS Media Solutions Database Maintenance

    https://sites.fuqua.duke.edu/fordlibrary/2009/10/16/srds-media-solutions-database-maintenance/

    From 5:00 PM EST, Friday October 16th, until 1:00 AM EST, Monday, October 19th, the Business Publication Advertising Source , and the (...)