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    1. Hartman Center Travel Grant Previous Recipients | Duke University Libraries

      Alvin Achenbaum Travel Grants Mark Bartholomew, University of Buffalo School of Law, "Advertising Outrage and It's Legal (...)

    2. Julian S. Carr and the Carr Building | Duke University Libraries

      He spearheaded the Bull Durham brand and advertising campaign. Carr’s relationship with Trinity began in 1880, when he (...)

    3. Adopt a Digital Collection | Duke University Libraries

      Hartman Center for Sales, Advertising, and Marketing History John W. Hartman Center for Sales, Advertising, and Marketing (...)

    4. Digital Teaching Resources | Duke University Libraries

      Women’s Suffrage movement. The campaign for women’s voting rights lasted almost eight decades.

    5. Introduction · The Power of Refined Beauty: Photographing Society Women for Pond's, 1920s-1950s · Du

      For nearly 40 years, the Pond’s testimonial advertising campaign had sustained Pond’s market leadership through a rapidly (...)

    6. Loans and Bonds - Ad*Access Research Guide - LibGuides at Duke University

      An estimated $42.7 worth of advertising was contributed towards the loan campaign, which served to thwart inflation as well as (...)

    7. Scrapbooking for Victory - The Devil's Tale

      It was hailed in the press at the time as the largest fundraising event in human history. As an advertising history-related aside, the (...)

    8. Uncola: Seven-Up, Counterculture and the Making of an American Brand - The Devil's Tale

      A 1973 article from Southern Advertising described the success of the billboard campaign: “To zero in on the college and (...)

    9. World War II (1942-1945) - Ad*Access Research Guide - LibGuides at Duke University

      Getting Started Beauty and Hygiene (1911-1956) Radio (1922-1956) Television (1939-1957) Transportation (1938-1957) Toggle Dropdown Rental Cars (...)

    10. JWT Career Papers: A-F - Guide to Collections Related to the Ford Motor Company - LibGuides at Duke

      Also of interest are sales letters used as targeted advertising in Box 2 and Ford campaign research and advertisements from (...)

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