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    1. Rationalizing predictably irrational choices: the social capital synthesis

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwlV3NS8MwFH84PejFjym4OSUH8aLVNk2TVsZAxoZ4EDbnwVNIv9hgjNHOQ_3rTZq0Y6LCbqVN0jZ5eXnfP4DrgNkRpVhtJKmrEhYLK6BYWNj1RBS6TkJxmZzsv3zg0dgf9k1SWF5Fu1cuyZJT18luSjpRgVeBpcLhPMtvwJ6nHEOSit9eBzX_ZW6JuisFEeW1pMSkyvw-xuZxtJYxf7hFy9NmeAS8_k4Van2vQ0200WEjBrsq5rjtLx3DoRFE0ZOmnBPYSRZN2K_ylHN5bfDRp0UT2nVeC7pBOqMX6QIjxSmMxsagOPuSL0fdaW-ZKffPSoTzAs2yzDzuPkx7SHJbxZoekRQ8kTbYo0iU0CUoLxbybj7Lz-B9OJj0ny2D1GBFxHNXlrBZIgW1kNFYKoi2kwjHTnDAMHWpsrIqZFERpDQNVaowiX0chyERvpC9EkKYew4ojqJYSquu1PBSEhMWYpvi1CZE8lRVJ7AFTrVSPDL1yxWMxpzXlZfL6eRyOnk5ndxvwW3dZ6mrd_zbulMRADc7OedSJXUcV5W1b8FdtYrrx3-P1t6u-QUcKCR7HYXWgd1V9plcaoSKK2iwyeiqpPJvFCjzlA

      by Oliver, Jeffrey R. and Robison, Lindon J.

      The Annals Of Regional Science, Volume 70, Issue 3, pp. 611 - 631

      Journal Article : Full Text Online

    2. Predictably Irrational Hiring

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwpV1bS8MwFA5TH_RFvIHzxh50IKOuTdK0BVFEnVNxXthAn0rWpEzwRucE_4C_25Ml7WqdoPhS2nBIm56T5Fy_ILQZeHbEGFYTCWxV6gluBQxzCxOXR13iSIaHxcn-2R2-vvEbh6XSR1oLM8xlVvZ530yVMVUOql5V5Te-pydM7d-bwLryL9nOUef8OATbt119A87mnoHp6QysbpHGf-UF2kBiVP3tH2Qm6xQa4B4kB64gO3D9lfRcJSqA88q7D--10yTJYIjvk3SrMwptqwlGZEvnkmcwFAUI09Tl3ePiWceK5EPtZCdz7vDHgTSpNklikMCNIwI7ufyVUQRsrK8RM-IocHVNLPNt7u2XpZjmRA7n11WN5WS2aKzR3r-v_sP4s-pZvQzbge9TXSxawNQ2xGGRdAJNYaUyTaKpg8bFZSfz1hGCQVdVKQrZWEYx73qxmy86TpogiI3O0p5Ds8bYqBxo_s6jknxaQNNpLXp_EW3u9vZyrK6MWL1b7-1VNLuXULtx3D5sWubcDCvyAtciInKYVDiJroxjhzDhxcLDkWf7PA5giYdPBkPSDbhLOWfClWByE3Uugi38Lgx1GVVEFAkwHWBYNKaCel1sMxzblMIGp0Aby2g7HWH4omFRQscgxxf_RhlV1S8IjQz2fyRc-S3hKpoZCeAamnxNBnJdn-axYTj3CVw2V6s

      by Samuel, Jerrin and Machado, Noel G.

      Nhrd Network Journal (Online), Volume 14, Issue 2, pp. 243 - 258

      Journal Article : Full Text Online

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    3. Are We All Predictably Irrational? An Experimental Analysis

      http://duke.summon.serialssolutions.com/2.0.0/link/0/eLvHCXMwlV1LT8MwDLaAXbjwRgzGlAM3GLRJmzTSBBpoE0y8H0KcqjRJtcM0oQ4O_HuSNN2YBEi7-NC4rzgPO_5sAxxwFkhKsZ1IxlaNmBItTrFoYRILmZFQU-yCk5P-G354THoXPihsXKHdK5ekW6mnwW42OaYxfS3EJ2aGLkItto4hM4qfbrsT34F1dlVB0kY7CXyozO_PmNmOSkTijK750z1K_K7TW4V08r0Wcn1cQk7Kw4cZLHaV1HHeX1uDFa-Qok45gtZhQY82YM3D4kyDn_ybcN4pNHrVqDMcovbg9L6wLp4PkQ2_0FVR-DPF9sng9Ax1Rqj7o3IAqjKfbMFLr_t8cdnyFRhaktiQc6UYC1VIEyokEWFsdEVKdKJIzkXANcuoUV-UCjOhVR4mmdQ054GSoTCKHY0l2QGkpFRGCyXGcssjFbEMBxTnQRSZtdLm_6tDWEkglT4vuS2PMUynGZVt96Sme1LXPWlQh8PJPe9lVo5_ubedYCesUUI54ZTVoVFJOvVTd5w6GzXmnPE6HFXimjb__Zrd-dj3YBlbfIwTfAOWPopPvV-WpGhC7bx7e__YhMUbfO3ojaN3jtrrZsBbetf_BhT88oM

      by Doces, John A. and Wolaver, Amy

      Political Behavior, Volume 43, Issue 3, pp. 1205 - 1226

      Journal Article : Full Text Online

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    1. Predictably irrational : The Hidden Forces That Shape Our Decisions.

      https://find.library.duke.edu/catalog/DUKE006276653

      Dan Ariely.

      Book : View Online

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    2. Predictably irrational : the hidden forces that shape our decisions

      https://find.library.duke.edu/catalog/DUKE005843486

      Dan Ariely.

      Book

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    3. Predictably irrational : the hidden forces that shape our decisions

      https://find.library.duke.edu/catalog/DUKE004905496

      Dan Ariely.

      Book

      This item is currently Available Medical Center Library, Perkins & Bostock Library, Ford Library

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    1. More on “Predictably Irrational” …

      https://sites.fuqua.duke.edu/fordlibrary/2008/03/21/more-on-predictably-irrational/

      More on “Predictably Irrational” … Ford Library « Book Review: 24/7, How Cell Phones and the Internet … Change to factiva.com (...)

    2. Irrational publishing and recursive publics - Scholarly Communications @ Duke

      https://blogs.library.duke.edu/scholcomm/2008/07/31/irrational-publishing-and-recursive-publics/

      Not paying attention to the economics of the economic is, well, so predictably irrational. There, that’s my two bits on the matter!

    3. Book Reviews: Nudge and Sway

      https://sites.fuqua.duke.edu/fordlibrary/2009/02/03/book-reviews-nudge-and-sway/

      Predictably Irrational is the first go-to source in learning why and how people behave as they do.

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